Tim Hortons stopped putting Canadians first a long time ago

While Tim Hortons runs a national PR tour telling the media they've changed, they're actively recruiting overseas and shutting Canadians out.

For more than a decade, Canadians have watched Tim Hortons repeatedly turn its back on the very people who built the brand.

It started years ago when Tim Hortons bowed to foreign anti-pipeline activist pressure and pulled harmless Enbridge advertising supporting Canada’s energy industry and the hardworking Canadians employed by it. When Canadians pushed back, we confronted Tim Hortons executives directly at their headquarters.

Then, during the pandemic, Tim Hortons Foundation Camps barred unvaccinated children from attending camp programs intended for low-income and vulnerable youth — excluding kids over private medical decisions that had nothing to do with their character or need.

And now, while youth unemployment rises across Canada, Tim Hortons executives are lobbying Ottawa to expand access to temporary foreign workers for the exact entry-level jobs that once helped young Canadians earn their first paycheques and gain work experience.

We just caught Tim Hortons telling a big lie — and they told it straight to your face.

In May of 2026, Tim Hortons — which isn’t even Canadian anymore, by the way; it’s owned by Brazilian investment giant 3G Capital — launched a major media campaign claiming they were going to prioritize hiring Canadians again.

The mainstream media ate it up without asking basic questions. The Globe and Mail. CTV. Global News. Many simply repeated Tim Hortons’ talking points word-for-word while ignoring the company’s actual lobbying activity and hiring practices.

But here’s what they didn’t tell you.

Just days ago, the Tim Hortons CEO was personally registered as a lobbyist pushing for looser immigration and foreign worker rules. It’s right there in the federal lobbyist registry, in black and white.

At the same time, the company was publicly claiming it had stopped lobbying for foreign workers, Tim Hortons locations across Canada continued posting jobs through the federal government’s Temporary Foreign Worker system.

You can see the listings for yourself right here on the federal Job Bank website.

Food counter attendants in Victoria. Supervisors in Duncan, B.C. Entry-level positions in Fort McMurray and Prince George. Restaurant managers in Toronto and Mississauga.

Jobs that generations of Canadian teenagers and young adults once relied on to get their start.

So while Tim Hortons runs a national PR campaign telling Canadians they’ve changed, the facts tell a very different story. Behind the headlines and media spin, the company continues lobbying for looser foreign worker rules while recruiting overseas for jobs Canadians used to fill.

They thought Canadians wouldn’t notice.

Canadians built Tim Hortons.

For decades, ordinary Canadians supported the company, promoted the brand, and made it into a national institution. But instead of standing with Canadian workers, Canadian families, and Canadian values, Tim Hortons executives continue to side with activists, bureaucrats, and corporate labour schemes that leave ordinary Canadians behind.

Many Canadians have simply had enough.